A technology platform to enable an exceptional customer and showroom experience across all dealerships for Toyota Australia. Toyota Showroom is a strategic system for Toyota and enables the sales pathway from devices, kiosks and computers. Any car bought in a Toyota dealership has gone through this platform. We designed and developed this platform from the ground up.
As part of a 10-year strategic technology plan, Toyota identified a next generation Showroom application that was highly customer centric and would provide a compelling customer experience through mobile and emerging technologies.
Conn3cted were selected in a competitive tender to define the user journey and design the user experience for a new mobile world. We built the technology that is core to a vehicle sale taking place on multiple devices across the dealer network.
Showroom has enabled sales personnel to showcase vehicles anywhere, for example on an iPad in the car yard or on the showroom floor. It has been regarded a success and Toyota are integrating it with their other DMS’s.